ASB Appoints New Business Banking Lead

ASB Appoints New Business Banking Lead


ASB has appointed the Chief Executive of Australian based
Humm Group, Rebecca James, as its new Executive General
Manager of Business Banking.

Humm is a non-bank lender
operating across Australia, New Zealand, the United Kingdom
and Canada, specialising in point of sale and equipment
finance for consumers and small businesses.

Ms
James’ previous experience includes Chief People and
Marketing Officer roles with the fintech start-up Prospa and
ME Bank, and Client Services Director with Australia’s
largest customer experience consultancy, Lavender.

ASB
Chief Executive Vittoria Shortt says she’s looking forward
to Ms James’ experience which spans every aspect of the
business cycle from founding, scaling, and listing, through
to transforming. “I’m looking forward to Rebecca
bringing her extensive entrepreneurial experience to ASB to
support the growth and progress of our Business Banking
customers.”

Ms James says, “As someone with deep
personal and family ties to New Zealand I’m delighted to
be joining ASB and to become part of a company that plays
such a pivotal role in supporting New Zealand’s economy.
I’ve long been passionate about leading businesses of all
sizes and stages, from startups to established financial
institutions, helping them to drive innovation, create jobs,
and stimulate economic growth.

“I look forward to
working alongside the talented team at ASB and to develop
and execute strategies that will drive growth, create value,
and make a positive impact on the communities we
serve.”

Subject to non-objection from the Reserve
Bank of New Zealand, Rebecca James will take up her new role
on 14 August
2023.

© Scoop Media

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