QueueCut is not only a zero-commission delivery platform but also an ordering system for dining in and self-pickup orders.
Ms Aries Chan, the owner of the nasi lemak stall The Coco Rice, finds that QueueCut’s takeaway and dine-in options are an added convenience for her customers.
“The dine-in option is very useful,” she says. “This allows customers to skip the queue and make their payment online.” She adds that they can just order and collect the food from the stall, which also helps save her some time.
The app does not require customers to hit a minimum order value for delivery, which Mr Yip believes will appeal to single diners who would not normally hit the $10 to $15 minimum orders imposed by other platforms.
Consumers will be charged a 20-cent platform fee when using the app for self-pickup orders. When ordering food delivery, they will be charged a platform fee of 10 per cent of the order value.
In the near future, he plans to launch a rider app. He has recruited a small team of four riders concentrated in Punggol and Sengkang. The area has a high concentration of young families who are more likely to order food delivery, Mr Yip says.
For deliveries to other parts of Singapore, QueueCut has partnered with on-demand delivery service Lalamove.
Orders delivered by QueueCut’s own riders would come with a delivery fee of between $4.50 to $4.80, while those delivered by Lalamove would cost $10 and up.
Mr Yip says the company keeps costs down by having a small team and lean operations. Currently, the company consists of about 10 employees. If the business is successful in Singapore, Mr Yip aims to expand into his home country of Malaysia.
“Some of our merchants have never used other delivery platforms before because of the high fees, but since we are offering a free platform, they have nothing to lose and are willing to give it a try,” says Mr Yip.
Find out more about how you can become a merchant on QueueCut at https://queuecut.sg/.
