Shortlist Announced for New York Festivals 2023 Health Awards

New York Festivals Health Awards has announced the 2023 Shortlist with agencies from APAC Including McCann Health, Publicis Groupe, and Ogilvy making the cut.

The New York Festivals Health Awards honors the world’s best healthcare advertising and celebrates creative achievement within the healthcare advertising, marketing, and communication space beyond the barriers of language and culture.

“NYF Health is proud to Shortlist this year’s impressive creative work in healthcare, wellness, and pharmaceutical emanating from some of the world’s most prominent agencies,” said Scott Rose, President, New York Festivals Advertising Competitions.

“The caliber of this year’s work was exceptionally forward-thinking and impactful. Leading edge entries from around the globe demonstrated innovation and truly impressed the NYF Health Awards Grand Jury.”

This year’s Shortlist was determined by the NYF Health Awards Grand Jury from Healthcare, Wellness and Pharma entries submitted from 29 countries around the globe.

APAC Agencies on the Shortlist

BEWARE OF WHAT YOU SHARE

McCann Health Australia Interpublic Group MENACTRA SOCIAL MEDIA: RXU-SM4 – Social Video

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BEWARE OF WHAT YOU SHARE

McCann Health Australia Interpublic Group MENACTRA DIGITAL MOBILE TECHNIQUE | CRAFT: RXU-DMTC-2 – Sound Design

BEWARE OF WHAT YOU SHARE

McCann Health Australia Interpublic Group MENACTRA DIRECT: RXU-DIR6 – Social Media Asia

Art Care

Publicis Groupe Hong Kong Publicis Groupe Publicis Worldwide AXA OUT OF HOME: HWC-OOH1 – Ambient

Art Care

Publicis Groupe Hong Kong Publicis Groupe Publicis Worldwide AXA OUT OF HOME: HWC-OOH2 – Billboard

Art Care

Publicis Groupe Hong Kong Publicis Groupe Publicis Worldwide AXA ACTIVATIONS/EVENTS/LIVE EXPERIENCES: HWD-AE – ACTIVATIONS/EVENTS/LIVE EXPERIENCES

Savlon – The Artist

Ogilvy India WPP Savlon Swasth India FILM TECHNIQUE | CRAFT: HWC-FTC3 – Direction

Memory Karaoke

Ogilvy India WPP MTV & ARDSI AUDIO TECHNICAL | CRAFT: HWC-ATC2 – Music

Missing Limb Roberto Jun Nakashima

WPP VMLY&R The Support Groups for Eating Disorders and Anxiety DESIGN | CRAFT: HWC-DC7 – Posters

StressWaves

McCann Worldgroup Singapore Interpublic Group McCann Worldwide Cigna DIGITAL/MOBILE: HWD-DM8 – Other

LOVE YOUR GUT

Ogilvy Thailand WPP Dutch Mill Company Limited FILM: HWF-FM2 – Commercials

2023’s Grand Jury panel selected 264 entries to advance to the trophy round. All Shortlisted entries progress to live judging rounds to determine award rank determined by the 2023 NYF Health Awards Executive Jury populated with award-winning industry experts and thought leaders. NYF Health Awards Executive Jury is led by 2023 Executive Jury President, Adam Hessel, CCO for Ogilvy Health.

Entrants advancing to the next round utilized a wide spectrum of strategies to create engagement and deliver creative result driven work for prominent brands. Agencies employed activations, experiences and events, influencers, social video, Out-of-Home, digital marketing, technology-based engagement, branded entertainment, integrated campaigns, altered reality, animation, and visual effects to position brands, engage consumers and health care professionals, and achieve market growth.

For 2023, US Agencies led the Shortlist this year with 164 entries advancing to the next round, agencies from the United Kingdom saw 25 entries move on to the next round. In addition, Germany advanced with 15 entries and Canada with 14 entries.

A global view of entries achieving Shortlist status include Spain advancing with 7 entries, Hong Kong with 6, Brazil with 5, and both Australia and Colombia saw 3 entries Shortlisted. Agencies from India, The Netherlands, and Poland each saw 2 entries move to the next round. Argentina, Denmark, Honduras, Japan, Kenya, Pakistan, Singapore, and Thailand each had a single-entry advance.

The NYF Health Awards will celebrate creative work with the following new award. The New York City Award will honor advertising that captures the cutting-edge vibe of New York City.

For more information on the 2023 NYF Health competition visit: HERE. View the NYF Health Awards 2023 Shortlist HERE.